Ads and lead follow-up for affordable and low-income housing.

We keep a steady list of qualified renters ready for Milwaukee's Section 8, tax-credit, and affordable communities, and stay inside fair-housing rules while we do it.

Who this is for

• LIHTC and tax-credit communities that need qualified applicants year round.
• Section 8 and Housing Choice Voucher properties working to keep units leased.
• Income-restricted and mixed-income buildings balancing several rent tiers.
• Nonprofit and mission-driven operators who want results without a marketing hire.

The goal is usually a waitlist

Affordable units usually turn over slowly, but when one opens you want it filled fast. That only happens if qualified renters are already waiting. Our ads build that list steadily, and our follow-up asks your screening questions up front, so when a unit opens you already know who to call.

Ads that follow fair-housing rules

Housing ads on Meta and Google run under a special housing category. It removes targeting by age, gender, and ZIP code, and requires a wider area around the property. So you can't narrow down who sees the ad. Instead, the ad itself has to be clear: income guidelines, eligibility, and honest expectations, right up front.

We build every campaign that way, and your team approves all ad copy before it goes live.

What we do

1. We photograph the community and units and turn the photos into honest, clear ads.
2. We write copy that states eligibility and income guidelines plainly, so the inquiries you get are the right ones.
3. We launch on Meta and Google under the housing category and refresh the ads every few weeks.
4. Every inquiry gets a reply within seconds, your screening questions, and follow-up until a tour is booked.
5. Tours go on your team's calendar, or we send every lead straight to your team.

Our case study includes income-restricted and senior communities. Lotts Landing Senior Apartments brought in 57 leads at $11.32 each. See the case study →

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